an-thro-po-mor-phism - The attribution of human motivation, characteristics, or behavior to nonhuman organisms or inanimate objects.
Sustainable design involves contradictory imperatives,
making transparent all that is consequent to the things
we habitually depend on, and using that non-transparent
power of things to change people's habits. This means
that all design is politics by other means.
-Cameron Tonkinwise (Global Issues lecture @ The New School)
On that note,
torture is when the everyday design
works against you.
http://www.youtube.com/watch?v=wYSVF_mMoAI&feature=related
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